Everything your people need for efficient buying, selling and promotion management.

Revenue management is the sum of all customer focused business processes. Salient software captures the details of all revenue and cost streams, nets the difference and adds in changes in volume growth. The result is “actual net value per customer”, with all causal details.

Phenomena such as lift, elasticity, cannibalization and demand erosion can be observed graphically, which in turn can be drilled further to expose outliers and anomalies. Embedded expert analytics let business managers quickly locate those short lists of problems and opportunities they can attack immediately and monitor continuously. It’s this simple: they ask the questions to get the specific answers they need, rather than waiting for someone to push them report answers in general.

Drawing from sales transactions and financial systems, Salient automatically computes net economic value added by sales activity—revenue, costs, margins, adjustments—which is then made available for interactive interrogation and exploration. Here are some of the things your managers can do:

Rationalize Promotions
See how discounting, product mix, merchandising and other customer spending affect profit and growth. Optimize SKU mix and trading terms for maximum sell-down, minimum over-stocking.

Optimize SKUs & Product Mix
Measure market penetration, trial, and retrial of products. Easily see which products can or can’t support carrying, distribution and marketing costs. See the effect new products have on existing product lines, and how successful salespeople are at getting products into the marketplace. Measure sell-thru and potential sell-thru of active customers to find opportunities for new placements.

Eliminate Sales & Distribution Gaps
Generate actionable lists of products or customers with ad-hoc user-defined exception tests. Measure new account growth and retention. Filter on any segment, visually compare the test results, list areas of interest and drill into the results to identify the entire behavior over time.

Optimize Price Points
Test merchandising and pricing strategies with minimal risk. Immediate feedback allows in-time corrections.

Integrate Supplier Rebates/Agreement Dollars
Match rebate and recovery information to actual sales performance (growth and revenue) at SKU / location / event level.

Pay for Performance
See the whole performance equation: volume growth, cost containment and marginal contribution down to the individual contributor. Reward individuals and teams by the actual value they produce.